open fx
A welcome that keeps unfolding.
Merchandise, packaging and fulfilment turned the welcome kit into a complete experience. The delivered work spans two production runs; a metal card and employee engagement platform remain an exploration in progress.
// employee engagement concept
A metal card with a scannable element is being explored as an extension of the welcome. The concept connects a physical object to an employee platform for interaction, entertainment and engagement; development remains in progress.
The platform study imagines what an employee could find after the scan: content, experiences and ways to connect. These screens communicate the proposed direction, with individual features still part of the exploration rather than a launched service.
// onboarding experience design
The first run brought 100 welcome kits to OpenFX’s Bengaluru office. We designed the merchandise, box and branding together, so opening the kit felt like meeting one considered identity across a family of objects.
Notebooks, clothing, caps, water bottles, stickers and pins each had a place in the kit. The design considered the objects themselves as well as their branding, with material quality central to the brief.
// consistent, across continents
A second order of 200 kits took the welcome overseas. Beyond production, we facilitated door-to-door delivery to Miami, Amsterdam and London, carrying the same presentation through the practical demands of shipping across three countries.